Best Super Bowl 60 Commercial Props and Predictions

Super Bowl commercial props are a convenient way to wager on the advertisements during the Big Game. Many non-football fans tune in just to see these ads, making their hefty price tag worth the cost. 

Diehard fans and casual Super Bowl party goers alike can bet on these commercial props. Keep reading to see the latest odds for Super Bowl 60 commercial props and my best bets for each betting market. 

Best Super Bowl 60 Commercial Prop Bets

Check out the table below to see updated Super Bowl 60 commercial props, provided by Lucky Rebel. 

There are dozens of props for Super Bowl 60 commercials, most of which involve which companies’ ads will air first. 

For instance, Super Bowl 60 betting sites have Uber Eats as a -165 favorite to air an ad before Dove (+120). In many cases, the odds are even for these props, so picking the right advertisement can be tricky. 

There are other props available, too, such as the number of Winter Olympic commercials and whether the US government will air a commercial during the Big Game. 

Lucky Rebel has dozens of props for the Super Bowl, including exciting commercial props. Read our free and in-depth Lucky Rebel review to learn more about this top-rated Super Bowl sportsbook. 

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Total Winter Olympic Commercials to Air

• Over 1.5 commercials (-135)
• Under 1.5 commercials (-105)

NBC is the host channel for the 2026 Winter Olympics, giving it the right to also air the Super Bowl under the current broadcasting agreement. It is also airing the NBA All-Star game this month. 

To maximize viewership for all events, expect to see plenty of advertisements for the Winter Olympics and the NBA All-Star Game during the Super Bowl. Oddsmakers have the over/under for Winter Olympic commercials set at 1.5. 

In 2022, NBC also hosted the Super Bowl and the Winter Olympics. It aired multiple commercials to promote the Beijing Winter Olympics. Many other brands featured Winter Olympic themes, too, but those would not count for this bet.  

NBC is charging $7 million for a 30-second spot, but it can still make plenty of dough while squeezing in two or more 2026 Winter Olympic commercials. 

Bosch Home vs. Dove

• Bosch Home (-120)
• Dove (-120)

Bosch pulled out all the stops for its Super Bowl 59 commercial, casting Antonio Banderas as the lead for its Big Game ad. It was the first time the 100+ year-old company ponied up for an ad spot during the Super Bowl. 

Dove, the soap company, not the chocolate, highlighted the connection between body image and sports for female athletes. 

Both companies are expected to air ads again for Super Bowl 60. For this bet, you must pick which company airs its ad first. 

Both companies aired ads during the fourth quarter of last year’s Big Game. 

Bosch made its debut last year and was given a prime spot late in the game. Dove has been a staple of the Big Game, and its ad is expected to air in the second quarter. That limits the time Bosch has to air its ad first, so I recommend picking Dove for this prop.

Liquid I.V. vs. Liquid Death

• Liquid I.V. (-120)
• Liquid Death (-120)

Another Super Bowl commercial prop pits Liquid I.V. against Liquid Death. Both companies are listed at -120 odds to air their ad first. 

Liquid Death, a canned water company, made its Super Bowl Sunday debut last year. Its ad aired during the first half and emphasized that it is “safe for work” despite its “rebel” image. The commercial featured, among others, doctors and judges enjoying Liquid Death water while on the job. 

This year, Liquid I.V. will air its first Big Game ad. The teaser features singer Ejae from KPop Demon Hunters enjoying the electrolyte drink mix. 

According to reports, Liquid I.V.’s ad will air during the first half. With that in mind, it should have a slight edge over Liquid Death in this prop, even though the odds are even. I recommend taking the drink mix over the canned water in this Super Bowl 60 commercial prop.

Pringles vs. Ritz

• Pringles (-120)
• Ritz (-120)

Food advertisements are also a big part of Super Bowl Sunday. This commercial prop positions Pringles against Ritz during the Big Game. 

Pringles’ Super Bowl 59 commercial, called the “Call of the Mustaches,” featured several mustachioed celebrities, including Nick Offerman, James Harden, and Andy Reid. It aired late in the second quarter of the Big Game. 

This year’s Pringles’ ad will feature popular singer Sabrina Carpenter. 

Ritz, on the other hand, aired its first Super Bowl commercial last year. It featured Michael Shannon, Aubrey Plaza, and Super Bowl 60 halftime headliner Bad Bunny. 

Pringles had a first-half spot last year, and its ad aired early in 2024. Its history of getting early commercial spots benefits Pringles in this market. Take the chip over the cracker in this Super Bowl commercial market.

Uber Eats vs. Dove

• Uber Eats (-165)
• Dove (+120)

Football fans have seen plenty of Uber Eats this season, including multiple starring Bradley Cooper. The food delivery service is expected to continue pushing its product on Super Bowl Sunday and to include more celebrities than in its regular-season ads. 

Uber Eats Super Bowl teaser trailer features Cooper and fellow diehard football fan and actor Matthew McConaughey. It is listed at -165 to air before Dove’s advertisement on Super Sunday. 

The Big Game is a big day for delivery apps, and airing its ad early will help Uber Eats capitalize on hungry Super Bowl partygoers. So, Cooper, McConaughey, and the rest of the celebs in Uber Eats Super Bowl ad should take the screen early in the game.  

US Government to Have a Commercial Spot

• Yes (-120)
• No (-120)

Lucky Rebel also offers a prop on whether the US government will air an ad during the Super Bowl. Paying $7 million to air a PR ad is not a great use of taxpayer money, but the government has not hesitated to waste money before. 

You can bet for or against an ad, and both options are available at -120. 

President Trump’s regime also needs every chance it can get to gain positive PR. The recent Epstein File dump and the ongoing conflict between I.C.E. and the residents of Minnesota have tanked Trump’s poll numbers. 

The Super Bowl is also one of the most-watched events during the year, allowing ads to reach millions of viewers at once.

With all of that in mind, it seems unlikely that the government would pass up the chance to air a message to 100+ million viewers during the Big Game.

First Seen in US Government Commercial

• I.C.E (+200)
• Donald Trump (+250)
• Kristi Noem (+250)
• Kash Patel (+300)
• Robert Kennedy Jr. (+400)
• Pete Hegeseth (+500)

If you agree that the US government will air an advertisement during the Super Bowl, consider this commercial prop. You can bet on the first government official to appear in the ad. 

I.C.E. is the favorite at +200, followed by President Trump and Kristi Noem at +250 each. Noem is the Secretary of Homeland Security and has been heavily involved with I.C.E.’s ongoing activities. 

It would not be the first time Trump has interrupted a major TV event, either. He held a press conference that interrupted the finale of Survivor 49 in December. 

Kash Patel (+300), Robert Kennedy Jr. (+400), and Pete Hegeseth (+500) round out the betting options in this commercial props wager. 

Trump needs good PR, and I.C.E is a major reason why. If the government does air an advertisement, it would make sense to focus it on I.C.E. However, I doubt the President passes up a chance to be in the spotlight on Super Bowl Sunday. 

How to Bet on Super Bowl 60 Commercial Props

You can bet on all the Super Bowl 60 commercial odds above, and more, at Lucky Rebel. Creating your account is easy and allows you to access hundreds of Super Bowl 60 novelty props.

New members of Lucky Rebel can use the 125% welcome bonus to get up to $1,250 in extra funds for the Super Bowl. This player-friendly welcome offer is a great way to fund your prop betting bankroll for the Big Game.